In the digital world, social media has become a very important element of an effective marketing strategy. Social media platforms like Facebook, Instagram, Twitter, etc. offer plenty of opportunities for brands to showcase their products. These platforms are free to make use of and you can directly communicate with a larger audience at once. You don’t need certainly to invest a lot of money in building an advertising strategy which includes social media videos. No matter whether you’ve a tiny or a large business, it’s time that you take social media marketing seriously.

Predicated on statistics shared by Lyfe marketing, 93 percent of videos on Twitter are accessed from mobile phones. Views of branded video content on YouTube has doubled in the last three years. Moreover, Facebook live videos receive 10 times more comments that a regular video. Every one of these statistics show that video content is in demand on social media networks. buy instagram verification  This is because millennials connect more to videos on social media. Web Marketing Video Council has unearthed that more than 60 percent of brands are employing social media videos actively for promotions. Thus, it’s highly likely that the competitors are also leveraging the power of social media video to expand their customer base.

Instagram is just a very powerful social media platform that allows you to share images and videos online. Techcrunch has been studying Instagram trends since its launch. Depending on their study, Instagram crossed the threshold of 1 billion monthly active users in 2018. Moreover, Instagram is currently growing at a rate of 5 percent per quarter, the greatest among social media platforms. So, Instagram should really be your first choice in showcasing your brand’s product and services. In this short article, we will get you through some ways to make use of Instagram videos for engaging more audience.